NEXT-GENERATION PODCASTS

BACKSTORY

We launched in July 2021 with a mission is to fix the two biggest problems in podcasting: discoverability and commercialisation.

To solve this, we take a different approach to podcasts; instead of just starting a show, we look to create a brand. Our podcasts are built to grow monetisable audiences across all platforms.

We produce our own premium original shows and create podcasts for the world’s biggest brands, broadcasters, platforms and rights holders. Our ambitious, award-winning slate spans sport, entertainment, narrative and beyond.

Folding Pocket rapidly established itself as a leading podcast business, winning three major commissions with separate platforms before it had even publicly launched.

PLATFORM MEDIA

Folding Pocket is the flagship original podcast label of PLATFORM MEDIA.

Beyond podcasts, Platform Media offer everything you need to reach, engage and entertain all under one roof. Our next-generation services in content production, distribution and monetisation are redefining how the world’s biggest companies think about audience and storytelling.

Visit Platform Media →

For Commissioners

We’re trusted by platforms, broadcasters and rights holders like the BBC, NFL, Spotify, Audible, Amazon Music, Global and Wondery to create award-winning, critically acclaimed original programming.

For Talent

We build relationships with entertainers, athletes and creators to produce, distribute and commercialise content shaped around you, your ideas and your audience. We have a track record of delivering brilliant talent-led branded podcasts and exciting, original IP that you have a stake in.

For brands

We deliver creative and authentic sponsorship campaigns and activations within our own shows, as well as creating all-new branded entertainment formats designed to turn your brand into an original content publisher.